Hi, I’m Ben!

eCommerce Consultant, Podcast Host & Speaker

I was 29 when I realized that if I kept driving a Wal-Mart distribution center forklift for another year, I was gonna blow my brains out.

It was May 5, 2014. I stole an extra bathroom break (risking — gasp! — a disciplinary write-up) and tapped out this note on my phone:

iphone note

That wasn’t the first time I’d had to kick my own ass. (And it definitely wasn’t the last.)

Since that day, I’ve:

  • Bought & flipped random estate-sale crap on eBay
  • Dropshipped pellet grills & accessories
  • Eliminated $40,000+ of personal debt
  • Rebuilt (and sold) an online 3D printer store from the ground up
  • Exited an adult coloring book business via Amazon FBA
  • Sold tiny house products
  • Become a partner in a high-tech standing desk business
  • Created more courses & podcasts than I can count

More recently, I’ve founded a pet health company and exited a business that I helped take from $1 to $11M annual revenue within just 2.5 years.

Take that, forklift.

Now I help driven eCommerce entrepreneurs like you get to the next level of their business — whatever that looks like

Look, I’m not the first person to say this — but if you have a good idea, you treat people well, and you’re willing to be honest with yourself and your customers, then you can build something massively successful.


I also believe that virtually all businesses can scale. So there’s no limit on the size of the impact you can make.

We should work together if you believe…

No one matters more than the person you’re serving

If you love your customers, everything else is solvable

Consistency wins over brilliance

If you’re not scared to work hard, you will be successful

Your business can change the world

And it’s just a matter of scale to get there

How I approach coaching & consulting

Sometimes you need someone to give you the 30,000-foot view of your business. The view you just can’t get while you’re knee-deep in the weeds. I’m that someone.

We’ll start by talking about the numbers: traffic, conversion rates, email list size, page load speed, just to name a few. Why? Because I want you to be able to tie our work together back to ROI.

We’ll also get into strategy. What’s working? What’s not? What haven’t you tried that could potentially move the needle quicker than Noah Syndergaard can whip a fastball?

And we’re gonna talk about mindset, too. Yeah, I know it sounds woo-woo, but the honest truth is that sometimes, the beliefs we hold tightly are actually the exact things standing in our way. Don’t worry, I’m not gonna do anything with reiki or tarot cards. But I AM gonna ask you some hard questions. 

Or look at some impressive screenshots

ben knegendorf ecommerce consultant and coach

Where you’ve seen & heard me

The Stats

  • Born July 11 in Menomonie, Wisconsin
  • Stepdad to  boy/girl twins, husband to 1 wife
  • Weirdly good at poker & just ok at golf
  • Cats or dogs? Cats
  • Leaps of faith: Yes
  • Investing in personal growth: 1,000% Yes
  • Licorice: No
  • Sport: Baseball (Are there others? 🤔 )

Level up your eCommerce business
with no-B.S., expert guidance

Ready to work with me?

If you want to take your ecommerce business to the next level... I can help.

Get in touch with me today to find out how we can work together to grow your business.

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